Content Stats of @style_bytia's Instagram Post 3183731119300202886

브랜딩디렉터 바이티아
@style_bytia

40,365 followers

🎬 주요 브랜드 전략과 #크리에이티브 기획에 상반기 모든 에너지와 시간을 집중했었고 3분기부터 하나하나 #온에어 되고 있다 특히 제품 네이밍부터 키메시지까지 동물을 사랑하는 딸과 함께 고민하기도 했던 청정원 행복놀이터 동물복지란 신제품 런칭 광고에 🐔 #더글로리 최애 배우였던 건설사 대표 #하도영 역의 #정성일 배우님과 함께 할 수 있어 정말 영광이었다🫶 프리미엄 타운하우스 분양광고 컨셉과 신뢰감 이미지 찰떡🙌 늦은 밤까지 이어진 촬영에도 쉼 없이 열연하는 모습과 너무 젠틀하신 매너에 더 팬이 되어버림🤍 최근 회사로 출근하는 날보다 새벽까지 촬영장, 주말에도 편집 시사, 녹음실 오가는 날이 더 많았던 나의 여름은 아직 끝나지 않았다 🙃 그럼에도 불구하고 버틸 수 있는 힘은 여전히 나의 일이 재미있고 즐겁다는 것. 브랜드 본질의 가치, 진정성을 더하고 깊이 고민하는만큼 빌드업 되어가는 브랜드들을 보면 가슴이 벅차다는 것. 올해는 #리브랜딩 이후 더 볼드하게 기획한 전세계 No.1 김치 종가 어느덧 많은 분들이 광고를 기다리는 감칠맛 미원 시즌3까지 모든 캠페인 촬영 마치고 넉다운 되어버린 이번주 🫠 일에만 몰입하다가 한 해가 다 가는가 싶었는데 현업 전문가 자격으로 #대한체육회 공모전 심사위원 위촉되어 뜻깊고 귀한 경험의 시간도 새겨진 23년의 8월 #Branding #브랜딩디렉터 #브랜드캠페인 #일상기록

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