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The Korea Herald 코리아헤럴드
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In the upcoming Korean Thanksgiving holiday of Chuseok, the first since the official end of the three-year pandemic, South Koreans are eyeing travel to Japan while giving fruit as gifts, a recent analysis showed Tuesday. According to a big data analysis on social media of 2023 Chuseok trends conducted by KPR digital communication lab, there is a growing interest in overseas travel as well as gifts that reflect consumers' personal values. As the weak Japanese yen helped support a rebound in tourism, Japan was the most-mentioned travel destination for Koreans, amounting to 4,929 mentions. While traditional fruit and meat sets are still the most popular options for Chuseok gifts, the range of items in gift sets has also diversified amid the rise in one-person households. In addition to fruit sets containing only one kind of fruit, “premium” fruit such as shine muscat grapes, apple mangoes and melons have also gained popularity. (Photo source: Newsis) Tap bio to read full story by Mun So-jeong. #Korea #news #Chuseok #추석 #holiday #travel #Japan #gift #present #fruit #meat