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visitmelbourne

Melbourne

Travel
Biography

The official Melbourne (Narrm) and Victoria tourism account. Come explore every bit of Melbourne and Victoria with us 🫶

Followers 1.08M
Engagement Rate 0.228%
Engagements / post 2.46K
New followers / day 210
Global Rank 22.7K
Worldwide
Country Rank 300
AU
Category Rank 9
Travel & Tourism
Audience
Topics
Gender
Age
Countries
Languages (beta)
Audience Brand Affinity

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Engagement

Engagement Rate

Avg Likes 2.42K
Avg Comments 32
ER Rate 0.23%

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Likes and Comments

Comments per 100 Likes

• Relationship between likes and comments in recent posts

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Growth

Follower and Post Growth Trends

1.08M

Engagement Rate Growth Trends

0.228%

Notable Engagers

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Mentions
Stats
Engagement rate 0.228%
Posts per week
Mentioned accounts
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visitgreatoceanroad
V
visitballarat
V
visitmelbourne
W
wsl
N
ngvmelbourne
Mentioned hashtags
#
Victoria
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Melbourne
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VisitMelbourne
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VisitVictoria
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StaySafeStayHome
Recent Posts
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Victoria is hosting dozens of winter events that we reckon you’ll love 🫶 Check out some of our top picks: ✨ Electric Wonderland, on now until 14 July @electricwonderland_bendigo @explorebendigo ❤️…
2024-07-03
Est. reach 323K - 538K
1.94K 30
...
Winter in Melbourne is packed with events and activities 😍 Grab your trusty puffer and head to to explore: ❤️ Firelight Labyrinth, on now until 14 July @whatsonmelb 🌹 Beauty and the Beast, on now …
2024-07-02
Est. reach 323K - 538K
1.86K 24
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Dive deep into these relaxing spas near Melbourne 🧖‍♀️    Add these to your next regional itinerary:  📍 @themineralspa in @daylesfordmacedonranges, a 1.5 hour drive from Melbourne  📍 @ballaratsanctua…
2024-07-15
Est. reach 323K - 538K
3.12K 40 43.9K
...
The incredible Alba Thermal Springs at night ✨⁣ ⁣ 📍 @officialmorningtonpeninsula, a 1.5-hour drive from Melbourne on lands of the Bunurong people⁣⁣ 📸 @albathermalsprings⁣ ⁣ #Victoria #MorningtonPeni…
2024-07-14
Est. reach 323K - 538K
2.11K 33
...
Sitting amongst the stars on Victoria's largest salt lake 💫⁣ ⁣ Lake Tyrrell is considered one of the best places to view the southern hemisphere's constellations, with the shallow water's reflection …
2024-07-13
Est. reach 323K - 538K
9.12K 67
...
Melbourne winter is a vibe ❄️💘 Head out and explore the best our city has to offer, including after-dark gallery parties and immersive light installations ✨ 📍 NGV Friday Nights, @ngvmelbourne, on e…
2024-07-12
Est. reach 323K - 538K
880 14 7.22K
...
A once in a lifetime view of the Aurora Australis, captured along the Great Ocean Road this May 🤯😍   📍 Bakers Oven, Port Campbell National Park, @visitgreatoceanroad, a three-hour drive from Melbourn…
2024-07-11
Est. reach 323K - 538K
6.71K 46 24.4K
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Sound on for atmosphere 🔊🔊  Melbourne’s iconic MCG hosted the second largest State of Origin crowd in HISTORY last month, with @nswblues and @qldmaroons fans lighting up the stadium for what was an …
2024-07-10
Est. reach 323K - 538K
923 9 13.8K
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A magical evening spent wandering through the streets of Sovereign Hill during Winter Wonderlights ✨✨   📅 On now until Jul 21, 2024 📍 @sovereignhill, @visitballarat, 1.5 hours from Melbourne on Wadaw…
2024-07-09
Est. reach 323K - 538K
2.48K 26 31.5K
...
Seafood lovers, this one’s for you 🦪   Portarlington Mussel Tours is one of a kind experience that takes guest on an adventure around Port Philip Bay, tasting fresh mussels and oysters and learning h…
2024-07-08
Est. reach 323K - 538K
1.9K 73 63.8K
...
Today is the beginning of NAIDOC Week, an opportunity to learn about First Nations culture and history and participate in celebrations of the oldest, continuous living culture on earth. This year’s @…
2024-07-07
Est. reach 323K - 538K
772 10 14.9K
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When you make it to the top for sunrise 🤩 ⁣ ⁣ 📍 The Pinnacle, Grampians (Gariwerd) National Park, @thegrampians, located three hours from Melbourne⁣ 📸 @james_palalagi_gunston⁣ ⁣ #Grampians #Victoria…
2024-07-07
Est. reach 323K - 538K
2.31K 20

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Location
Australia
Estimated Rate
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